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Archive for November 10th, 2007

Jurassic Marketing

I was listening to the radio this morning when I heard an ad for a company that mentioned their website.  This company doesn’t sell anything over the web – this was simply a corporate website.  Here is what caught my ear in the ad:

“Our website is available 24×7.”

We are not professional marketers here at Select Metrix, but I’m not sure that is a strong value proposition.

In case it is, I am here to proudly announce that The Hire Sense is available 24×7.