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Archive for December 15th, 2006

Coffee Shop Culture

I write this post from a coffee shop in one of Minneapolis’ suburbs. I’m chuckling because just 6 feet from me is a salesperson doing a presentation to a customer while sitting on overstuffed furniture. His laptop is sitting on the coffee table between both people.

This scene is replayed thousands of times every day across the country. My quick analysis is that the salesperson is doing quite well and the customer seems to be sold.

We conduct many meetings in coffee shops and it is a great meeting location for informal sales meetings. I don’t think this is a revelation for many sales managers, but if you aren’t taking advantage of this resource, you may want to reconsider it.

Now back to my latte.