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Archive for July 29th, 2015

Don’t Write Ads Like This

I’m browsing through job postings in a specific sales category and I read this sentence in a fairly high-level position:

The tols are here for you to make a diference in our busines and your carer.

The modern day tools available to writers for proofing your text are abundant.  The entire ad has a similar “minimalist” use of double letters.  It is rather odd, isn’t it?