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Archive for July 21st, 2008

Weekend Hangover…For Ads

The days of posting your employment ad on the weekend are over.  I think the whole weekend approach is a hangover from the Sunday paper days of job hunting.  Nowadays, few – few – people look for a job on the weekend.

According to The Career News newsletter (sorry, no link):

In a trend that has held true for three years, job hunting takes off on Monday, peaks on Tuesday and is still very busy on Wednesday, according to Monster.com. Job hunt traffic on Tuesday is 28 percent higher than on Friday, said Steve Sylven, a spokesman for Monster. EQuest, which manages job boards for companies, used to see Tuesdays and Wednesdays as tops for tapping new career possibilities. But in 2007, Americans broadened their search days, and eQuest indicates any weekday from noon to 4 p.m. is busy.

Tuesdays and Wednesdays bring fresh listings — eQuest and others advise employers to post then, or Sunday night and Monday morning. Hardly anyone spends the weekend hunting for a job. Saturdays and Sundays are the slowest days on Monster.com, and eQuest’s data shows less than one-third the traffic to career sites on those days vs. weekdays.