Who Needs Validated Assessments?
Especially when you can simply look at someone’s shoes. This Yahoo News story has to be an April Fool’s joke:
Mindset Media, a media company that examines personality traits of different consumers, found that people who buy more than three pairs of sneakers a year are 61 percent more likely to have the qualities of a modern leader.
These qualities were defined as having ideas and vision, and a style with others that is both inclusive and decisive.
The survey of 7,500 people, using market research group Nielsen’s online panel, found multi-sneaker buyers were 50 percent more likely to be very assertive and 47 percent more likely to be spontaneous.
It gets worse better:
Hybrid car owners were found to be 78 percent more likely to be highly creative than other people and less dogmatic.
This has to be a prank.
Posted By Derrick Moe | Anecdotes,Assessing | | Comments(0)
