The Psychology Of Color

This is a little off the curve, but it’s Friday and I thought it was interesting.  From a MyeVideo blog post: Color psychology, apart from studying physiological reactions to colors, also studies the cultural aspect of color use – the traditional deep-seated patterns in people’s minds that differ across the globe. Thanks to symbolism and psychology, we can target specific audiences that a certain product is meant for, thus achieving more meaningful sales results. So the money question is what do the color represent?  Here they are: Red – excitement, strength, passion, speed, danger Blue – trust, belonging, freshness Yellow – warmth, happiness, joy, cowardice Orange – playfulness, warmth, liveliness… Read More

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What Color Is The Sky In Your World?

Remember that great line from Frasier Crane on Cheers?  It is getting close to a holiday weekend so my mind is starting to drift a bit – my apologies.  I did come across this rather entertaining test from the msn.com/CareerBuilder website – Let Your Favorite Color Guide Your Career.  Take the test by selecting your favorite color from the top row and your favorite from the bottom row.  Scroll down and you will get your results. I was blue-purple (can you tell from the website colors?). All these years of selling assessments…maybe we overlooked something simple here. Ok, maybe not.  Still, you have to admit it was interesting.

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