SellingPower.com offers up a spot-on short article about maintaining customer relationships in this economy. The pressure on salespeople is extremely high right now in two regards – there are limited opportunities to close new business and the business world continues its radical information shift thanks to the Internet. First off, companies have slowed down their purchasing, but they are still purchasing. I think this fact gets lost in the doom-and-gloom reporting that saturates our senses. The tactical truth is that salespeople are going to have to unhook business from their competition to increase their sales. Many order-taking salespeople will fail miserably in this endeavor. Second, prospects are far more informed… Read More
Continue ReadingSpooky Accurate Assessments
From Inc.com’s article on how to screen sales candidates: It cost $400 a candidate, and the recruits took the tests online. Dolan and Kinaxis’s star salesperson took the test, too, and Opus analyzed their test scores and created a personality benchmark. Afterward, Opus discussed the results with each of the candidates to see if any of them disagreed with the assessments. None did. “They’re spooky accurate,” Dolan says. We use spooky accurate assessments for all of our sales candidates. Assessing sales candidates is one of the best ways to cut through the veneer and see what they are truly made of. This article places a priority on personality assessments which… Read More
Continue ReadingFind The 15%
CNNMoney.com provides this article regarding 2009 hiring. As you may expect, hiring is down and it appears more cuts are coming soon: Of the 31,800 employers surveyed, only 15% anticipate hiring more employees during the second quarter, down from 16% in the first quarter and 26% in the same period last year. About 14% expect a decrease in their payrolls, up from 13% last quarter and just 9% one year ago. Another 4% said they were undecided about their hiring intentions. The net employment outlook, or difference between employers who plan to add jobs and those who expect to cut them, was 1%, down from 3% in the previous quarter… Read More
Continue Reading“Stable” Sales Recruiting
There is a common marketing approach used in recruiting that states some form of “we locate the candidates who aren’t looking.” I suppose the hook is that we can find amazing candidates that you can’t find. It’s a hook, I guess. Anyway, here is one I received in an unsolicited email: What we do is go after the best candidates & the elite that are not currently looking for a job as they already have one. We personally present and sell your specific company’s opportunity to their individual needs. Our clients find that these hidden candidates are more stable, more qualified and haven’t been interviewing all over town. Stable? More… Read More
Continue ReadingAre You Really Running A Behavioral-Based Interview?
Behavioral-based interviewing has been the buzz in hiring for the past few years and rightly so. This technique brings real-world clarity to a sales interview as opposed to theoretical, positional answers. Selling Power provides a good article to assist you in your interview strategy. In order to ensure you are using a behavioral-based approach (emphasis mine): “A lot of people think that they are conducting behavioral-based interviewing when they’re really not,” says Wolf, who defines behavioral-based questions as questions that allow candidates to relate real situations and demonstrate how their strengths and weaknesses are exhibited on the job. “Many times hiring managers are asking theoretical questions, such as, ‘How would… Read More
Continue ReadingInitiative In Front Of You
This is a long set-up, but you’ll get the point. I just read an interesting Q&A article on BusinessWeek.com titled Being Pushy…or Taking the Initiative? Here is the question posed by an office manager who is hiring for a sales position: I’m the office manager in a branch of an international PR firm with more than 50 offices in the U.S. I run the administrative processes, work as the liaison with our U.S. headquarters, and serve as the HR chief for this branch. Last week I interviewed a candidate for an account manager position. This man had applied for the job through an online job ad. I do the first-screen… Read More
Continue ReadingThe Experience Myth
As you have probably ascertained, we are strong proponents of hiring for ability/potential that matches your sales as opposed to tenured experience in your industry. Naturally, this article – The Myth of Experience – from Managesmarter.com is right up our alley. Please allow me to reference an analogy from later in the article: Don’t fall into the myth of relying upon experience. Instead look for potential. That’s why there is always an image of flowers on a package of seeds. We don’t really care what the seeds look like. We want to know what they will become. I like that characterization even though I am not one to use “potential”…I… Read More
Continue ReadingFirst Round Cuts
The frequency of layoffs has started to rise as the economy continues it’s slow progression (no, it hasn’t recessed). Up here in Minnesota we have experienced some large layoffs recently. But there is an interesting point in all of these layoffs when it comes to salespeople. Many times the underperformers are released first as a method for upgrading the sales force. One of the large corporations up here announced a sizeable layoff that reduced their employee count by 5%. Yet, the following week they had multiple employment ads on multiple sites looking for different levels of salespeople. This approach is not surprising as you will see it often during slow… Read More
Continue ReadingA Database Of The Discarded
A headline from the Wall Street Journal – Employer Alliance Aims To Streamline Recruiting. “Streamline” is one of those overused business terms that I find annoying. Yet, the article is rather interesting: Seven of the nation’s largest employers have teamed up to help one another with recruiting. They’ve formed a consortium called AllianceQ, which allows them and future members to share information about job applicants they don’t hire. Which leads to this: Since QuietAgent.com doesn’t feature job ads, professionals will only learn about career opportunities if employers contact them. By giving out referrals to QuietAgent.com, AllianceQ members are helping job hunters they don’t hire find employment elsewhere, says Jason Kerr,… Read More
Continue ReadingQuality Of Hire Requires Objectivity
Ere.net offers up an excellent Kevin Wheeler article that explains how gut-level hiring occurs. Here is the crux of the problem: Interviews are examples of how easy it is to abandon the tools of objectivity, the scientific method, logic, and the rules of evidence, for our “gut” or for “chemistry.” While there is considerable evidence showing that testing candidates is far more likely to predict successful performance, we still rely almost exclusively on interviews. Though numerous researchers have pointed out the need to gather a variety of data about a candidate, we generally settle for an application form and an interview. Why are we so resistant to testing and other… Read More
Continue Reading