It is Friday therefore it is time for another hiring anecdote. I was phone screening sales candidates for a high-tech company and I asked a candidate to give me a quick 30-second commercial of the products and services he had sold. I asked him to frame his experience in the context of how it fit the requirements of the position.

At least he was quick. His 10-second response was:

“Well, I have sold everything from cow manure to satellite TV.”

He never did answer the second part of the question about tying in his experience to the requirements of the position. I know – if he could have effectively tied cow manure to high-tech product sales, he would have been offered a marketing position on the spot.

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