Copy-Paste Before Proofing
Proofread your ads – a simple, simple task that seems to be ignored by some companies. From an ad I read this morning (my editing):
A fast growing ______________ is seeking one great sales person to take the Minneapolis/St. Paul market to the next level.
Innocuous enough, but when you read through the ad you find this requirement:
Organization, computer proficiency, a valid Massachusetts driver’s license and proof of insurance required.
That is going to drastically reduce their candidate pool in the Twin Cities. I wouldn’t recommend writing the entire ad in bold font either, but that seems minor compared to the Massachusetts license requirement.
Posted By Derrick Moe | Employment Ads,Hiring Salespeople | |
Comments(2)












It always amazes me how many recruiters who are quick to jump all over candidates for having typos in their resumes have the same types of errors in their job postings.
Steven – I know, companies use typos as a knockout factor and in some cases it is justified. However, they best have their own you-know-what together before posting the ad. The ad is simply one of those things that can’t have errors…for any reason. It just can’t.