Newspaper circulation continues its precipitous decline.  However, online employment ads have increased 24% from last April according to this Inc.com article.  Surprisingly, I talked to a company last month that did not believe online job ads were the way to go.  Their plan – post sales ads in the printed newspaper.

Some stats:

Online job ads totaled 4,365,000 in April 2007, an increase of 16 percent from the previous month, and represented approximately 2.9 vacancies for every 100 persons in the labor force in April, the report said.

That is a significant number of ads especially compared to the number of people in the labor force (ever wonder how they know how many people are in the labor force?).

And later in the article we encounter the understatement of the year:

“The April rise in advertised vacancies reflects some momentum in the labor market, which in turn reflects an economy that is slow but not slowing,” Gad Levanon, an economist at the Conference Board, said in a statement.

As we like to say in Minnesota, “Ya think?”

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