The opening line from a sales employment ad placed by a recruiter (edited to remove industry) :

Must come from _____ Sales Related To ____ Products Manufacturing!

Please, only do this if your primary goal is to recycle mediocrity from your industry.  Remember, this is the opening line with their bolded text -the only bolded text in the ad.

There are plenty of recruiters who dabble in sales positions and it shows.  This ad is a cut and paste job from a typical internal job description.  Unfortunately, someone pasted twice so the description is listed twice in the ad.  Nonetheless, it is far more effective to list the intrinsic traits and transferable skills your position requires.  If a candidate has related industry experience also, then all the better.

Just don’t lead with it.

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