I came across a sales ad by a large customer we used to work with at our previous company. We no longer work with this company which is not a bad thing. The reason I say that is due to the fact that though this company is fairly large, they are overrun with bureaucracy.

One of the battles we took up was to change their atrocious sales ads since they were not attracting good candidates. We had no idea what a tar pit that topic was going to be. We were directed to the HR department. They accepted our suggestions in the meetings we attended, but they continued to place long, tedious job descriptions for ads. We took this topic up with the sales management team who simply deferred to HR.

The point here is that some companies are awash in bureaucracy which is a death knell in this new economy. This company had clearly defined political boundaries that no one dared cross even if their own department was taking a hit for it. My father often says companies like this have a “hardening of the categories.”

It is still possible to be a large company and still be nimble in the marketplace. This large company has survived on its long-established reputation, but their market share is circling the drain.

Leave a Reply

Your email address will not be published. Required fields are marked *

Time limit is exhausted. Please reload CAPTCHA.