From CareerJournal.com comes an important article revealing a new trend – Gourmet Coffee Becomes An Unwelcome Office Perk:
Of people who drink coffee at work, the percentage that drink the in-house brew dropped to 52% last year from 64% in 2003, according to the National Coffee Association, an industry group.
I love that they have surveys for coffee consumption at the office. Is there any topic that isn’t subject to a survey? Nonetheless, I take my coffee seriously and am heartened by this new trend:
Many employers are also investing in single-serve machines that make everything from coffee and specialty espresso drinks to hot chocolate and allow employees to brew one fresh cup at a time…”It’s made coffee a topic of conversation,” says John Montgomery, a group program manager on the company’s Redmond, Wash., campus — especially among the “coffee snobs,” or those who attend coffee tastings. “I learned a huge amount about coffee.”
The Rock Star will tell you I am a coffee snob and proud of it. He, however, is not a coffee snob. I once saw him reheat day-old Folgers in the microwave and enjoy it! I leave you with an excellent quote from an uber-coffee snob (of course he works in the sales dept.):
“I prefer to go to the Starbucks for the bourgeois snobbery,” says Michael Corbett, a sales assistant at New York-based Modern Publishing, a division of Unisystems Inc., who visits the coffee shop down the block from his office regularly.