The economy is foremost on almost every business leader’s mind right now, and rightly so. Many leaders look to entrench their company in a full defensive posture. This approach has to be incorporated, to some extent, during these economies. However, this is an excellent time to be aggressive in the market and to cut against the grain of conventional wisdom. BusinessWeek.com offers up specifics of this approach in their article Managing Employees in a Downturn: For many managers, recessions prompt a near-autonomic reflex: Hunker down, reduce head count, and cut every cost you can. While a certain dose of those bitter pills is unavoidable, smart leaders see downturns as having… Read More
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