BusinessWeek.com offers up a provocative article about the slowing economy – The Upside of Recession. Interesting opening: Pop quiz, hot shot: What do MTV, Trader Joe’s, and the iPod have in common? Yes, of course, they’re all now ubiquitous and make our lives much more agreeable. But to us, the most interesting thing about all three is that these great brands were born during recessions. (Trader Joe’s: 1958; MTV: 1981; iPod: 2001, if you are scoring at home.) The authors are just warming up: Cutting (ed.- lay offs) across the board is the coward’s way of dealing with a downturn. It assures that no one is going to yell—how could… Read More
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