Quick hitter – say a candidate has worked at a particular company for 5 years. When phone screening and interviewing them about that experience, it is important to determine if they have 5 years of unique experience or 5 years of the first year over and over.
That is a twisted sentence, but I hope you get my point. We’ve run into this issue with salespeople in previous positions. Did the salesperson grow in the position over their tenure or did they simply perform the same tasks repeatedly over their tenure.
Don’t underestimate the importance of this distinction. We’ve seen decent salespeople go “stale” over time and, in most instances, it has been due to a lack of development in their position.