Yes according to a recent study by Capital Consulting in London. I came across this short little article from Workforce Management in a newsletter. It is a short artice so I will reproduce it in it’s entirety (emphasis is mine):
At Least Say Thank You:
Shoddy recruiting does more than chase away potential high performers. New research suggests it also may cost companies in the marketplace. Capital Consulting in London says nearly one-quarter of job seekers have been poorly treated when applying for a job, and they frequently take out their frustrations by broadcasting the news far and wide: 31 percent share the bad experience with three to five people, with 24 percent telling six or more people. These sensitive job seekers use their leverage as consumers too, with 53 percent vowing to never purchase products or services from the offending companies. The biggest complaint centers on lack of communication, with 53 percent expressing anger at not being told why they weren€™t chosen for a position.
As we run our process for our clients the one thing I make sure I do is let candidates know when they have been eliminated from the process. It is amazing how many thank you’s I receive back from these candidates. They are truly thankful that I have communicated with them openly. So are your recruiting efforts counterproductive to your marketing efforts?