The Sales Hiring Security Blanket

There is a security blanket in hiring salespeople and it is this – experience. Experience is the balm to bad sales hiring. Companies start with a desire to hire primarily from their industry. If someone has multiple years selling in the industry, skill and talent are assumed to be sufficient and transferrable. But this approach works far less often than you think. We see it play out almost on a weekly basis. There is no truer example than one of our customers who sells in a distribution market. They sell electronic parts that are integrated into larger machines. These parts can be purchased at numerous other companies in the Twin… Read More

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The List Of Generations

Maybe it is me, but there seems to be many different groupings and names for the different generations in our society today. I was reading an article about a recent Harris Poll that used this generation grouping: Matures (those ages 62 and over) Baby Boomers (those ages 43 to 61) Gen Xers (ages 31 to 42) Echo Boomers (ages 18 to 30) I am not familiar with “Echo Boomers” terminology – I always thought that generation was referred to as Generation Y. “Matures” is a new one for me too. Wouldn’t it be nice if somehow we could get some ANSI-like standard on what the generational names are?

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Spell-check Sloppiness

We’ve discussed the candidate faux pas of spelling errors in their resume. The resume is typically the most formal document the candidate will write themselves. Proof-reading and spell-checking should be standard practice. If you have read any bulk of resumes you know this is not the case. I have a real problem with employment ads which contain spelling errors. This morning I read an ad for a sales manager (reads more like a salesperson with a big title) that contained this error: “Develope” Honestly, how hard is it to run a spell-check before posting? Most of the boards have built in spell-checkers and if they don’t, write the ad in… Read More

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Productivity Loss Due To The Super Bowl

This story from Yahoo seems like a stretch – Super Bowl slowdown costs U.S. employers $800 million. Here is the logic behind the number: Assuming employees, for example, spend 10 minutes a day talking about the game, making bets, surfing the Internet or shopping for a new television, their bosses will lose some $162 million per day. In a five-day workweek, that adds up to $810 million, based on average earnings and expected viewership. The Super Bowl talk definitely dominates the water cooler topics for a couple weeks so maybe they are accurate in their estimate. The game comes around every year so “lost productivity” seems a bit nonsensical –… Read More

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Do You Make This Mistake When Presenting?

From the JustSell.com daily email: sales lesson: Harvard Business School Professor emeritus Theodore Levitt once said, “people don’t want a quarter-inch drill, they want a quarter-inch hole.” sales point: Your prospect doesn’t want a product, she wants a solution. You need to listen to uncover your prospect’s hidden needs, and then sell your product as a solution. It’s not about what you’re selling – it’s about how what you’re selling can help the customer. Be valuable. And remember – a good salesperson walks away if he cannot truly help his prospect. Utterly profound. The professor’s quote is brilliant. And the last line of the sales point is one we preach… Read More

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The Fine Art of Stalling

“Let me think it over.” “I’ll get back to you.” “We’ll take a look at it.” If you have been in sales more than a day, you are familiar with these sayings. They are the prospect’s attempts to “stall” a buying decision. These comments are trouble for any salesperson who does not get these fuzzy phrases qualified. And yet often the salesperson accepts these stalls and presumes a close date for the deal. This approach is almost always the explanation for a prospect making it through the sales funnel but never closing. These are the deals that hurt because they have been forecasted with a high probability to close. And… Read More

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3 Steps To Remember Names

I am simply awful at remembering names which is a real drawback when working in sales. JustSell.com offers some quick tips to help improve your memory when meeting new people: 1 – Give full attention 2 – Repeat the name 3 – Make an association Follow the link and you will find bullets under each of the 3 steps with specific suggestions. If you struggle with names, this 1 page article is well worth your time.

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Coaching Salespeople With Focus

All sales managers must coach their salespeople. Many do so in a cursory manner, but that is typically not the most effective solution. I’m catching up on Selling Power articles today and kicked up this one – Coach Early and O.F.T.E.N. I’m typically not a fan of acrostics, but anything to remind sales managers of effective coaching has some value. The author provides solid advice for effectively coaching salespeople: F is for Focus Coaching interactions should be focused, specifically on one or two tasks or activities. Too often, however, coaches allow themselves to be distracted and get off track. Give too much feedback that’s all over the board and employees… Read More

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