I just read a detailed employment ad for a sales position that made me cringe. The ad has 34 bullet points describing everything from the company culture to job responsibilities to candidate qualifications. Too much, too long, to detailed. I read it and thought how will they be able to tell if a sales candidate can qualify? Every possible piece of information is in the ad.
Then I read the last sentence of the ad:
No calls please.
Those 3 words should never appear in a sales employment ad.