Jeff Thull is a successful sales trainer in the Twin Cities who works extensively with companies that have a complex sale. I just read this article – How to Prevent “Unpaid Consulting” – and found it full of tactical advice for salespeople. A few gems from the piece (emphasis mine): Unpaid consulting starts when sales professionals cross the line between diagnosing the problem and explaining the solution. When they start designing solutions, they start acting as unpaid consultants. In past decades, this was not a monumental issue. Generally, there was limited competition in complex sales. If the salesperson figured out the problem and designed a unique and valuable solution for… Read More
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