Linguistic Gymnastics
This line is from a sales ad I read this morning:
Pre-qualified prospects are provided by <company> (cold leads).
Reminds me of President Clinton saying, “It depends on what the meaning of the words ‘is’ is.” “Pre-qualified prospects” and “cold leads” seems to be a stretch, at least in my mind, to be used in the same sentence.
Posted By Derrick Moe | Employment Ads,Hiring Salespeople | | Comments(0)
