I read a recent newsletter article from Ragan’s Management Resources titled “Use job titles to attract and reward workers” (sorry, no link available). The president of a service company ran an experiement. He offered job candidates a choice between having the title of “sales manager” or the title of “salesperson” with an additional $2,000 added to their salary. Interesting enough, most of the candidates took the “manager” title over the pay. I would have liked this article to go a little deeper by sharing the ad or providing their insight into why they thought the title was chosen over the pay. I would venture a guess that the ad unintentionally… Read More
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