I saw this section in a sales ad this morning:<\/p>\n
Day to Day – At a glance<\/strong><\/p><\/blockquote>\n
The section contained seven bullet points explaining the tasks of a typical day in this role. It was a quick read section that provided enough insight into the position to pique the interest of the right candidates.<\/p>\n
The brevity of the section is the factor that makes it work. I would not recommend 25 bullet points with every daily task – just provide the flavor for the candidate.<\/p>\n","protected":false},"excerpt":{"rendered":"
I saw this section in a sales ad this morning: Day to Day – At a glance The section contained seven bullet points explaining the tasks of a typical day in this role. It was a quick read section that provided enough insight into the position to pique the interest of the right candidates. The brevity of the section is the factor that makes it work. I would not recommend 25 bullet points with every daily task – just provide the flavor for the candidate.<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"bgseo_title":"","bgseo_description":"","bgseo_robots_index":"","bgseo_robots_follow":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[26,16,3,15],"tags":[],"class_list":["post-546","post","type-post","status-publish","format-standard","hentry","category-employment-ads","category-hiring-salespeople","category-sales","category-sourcing"],"jetpack_publicize_connections":[],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p5Oho-8O","jetpack-related-posts":[{"id":1199,"url":"https:\/\/selectmetrix.com\/blogs\/2007\/09\/the-way-that-seems-right-in-an-ad\/","url_meta":{"origin":546,"position":0},"title":"The Way That Seems Right In An Ad","author":"Derrick Moe","date":"September 24, 2007","format":false,"excerpt":"There are many methods for writing sales employment ads, but many companies seem to fall into the trap of wanting their ads to fit a predefined mold. I think this is a mistake. Certainly there are key points of information that much be placed in the ad. But how you\u2026","rel":"","context":"In "Employment Ads"","block_context":{"text":"Employment Ads","link":"https:\/\/selectmetrix.com\/blogs\/category\/hiring\/employment-ads\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":925,"url":"https:\/\/selectmetrix.com\/blogs\/2007\/05\/an-ad-without-clarity\/","url_meta":{"origin":546,"position":1},"title":"An Ad Without Clarity","author":"Derrick Moe","date":"May 16, 2007","format":false,"excerpt":"In reading through more sales ads this morning, I kicked up an example of an ad without clarity about the position. Here are the qualifications: -Hard working and dependable -Sales experience is necessary (____________ industry, preferred) -Must have no travel restrictions in covering assigned multi state territory -Must be computer\u2026","rel":"","context":"In "Employment Ads"","block_context":{"text":"Employment Ads","link":"https:\/\/selectmetrix.com\/blogs\/category\/hiring\/employment-ads\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1061,"url":"https:\/\/selectmetrix.com\/blogs\/2007\/07\/cannon-fodder-in-sales-ads\/","url_meta":{"origin":546,"position":2},"title":"Cannon Fodder In Sales Ads","author":"Derrick Moe","date":"July 11, 2007","format":false,"excerpt":"A common mistake in sales ad writing is the belief that you have to cover every single responsibility in the position.\u00a0 This is not true and leads to long-winded ads that can actually be a deterrent to candidates. Case in point from an ad I read this morning: 15. Other\u2026","rel":"","context":"In "Employment Ads"","block_context":{"text":"Employment Ads","link":"https:\/\/selectmetrix.com\/blogs\/category\/hiring\/employment-ads\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":2186,"url":"https:\/\/selectmetrix.com\/blogs\/2009\/12\/newspaper-meet-the-dodo\/","url_meta":{"origin":546,"position":3},"title":"Newspaper Meet The Dodo","author":"Derrick Moe","date":"December 1, 2009","format":false,"excerpt":"This is an advice column from the Selling Power archives: E. Kinds of ads. Classified ads are found in the help wanted section of the newspaper, organized on the basis of occupation or industry and often alphabetized by the first word of the ad. Display ads have special borders with\u2026","rel":"","context":"In "Employment Ads"","block_context":{"text":"Employment Ads","link":"https:\/\/selectmetrix.com\/blogs\/category\/hiring\/employment-ads\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":773,"url":"https:\/\/selectmetrix.com\/blogs\/2007\/03\/ad-writing-essentials\/","url_meta":{"origin":546,"position":4},"title":"Ad Writing Essentials","author":"Lee Fratzke","date":"March 24, 2007","format":false,"excerpt":"Over the past week there have been more articles than I care to count on how to write an effective job ad - none of which are written with sales positions in mind. When it comes to sales, you need to think a bit differently. Let me give you an\u2026","rel":"","context":"In "Employment Ads"","block_context":{"text":"Employment Ads","link":"https:\/\/selectmetrix.com\/blogs\/category\/hiring\/employment-ads\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":481,"url":"https:\/\/selectmetrix.com\/blogs\/2006\/12\/employment-ads-what-not-to-do\/","url_meta":{"origin":546,"position":5},"title":"Employment Ads – What Not To Do","author":"Derrick Moe","date":"December 6, 2006","format":false,"excerpt":"I just read a detailed employment ad for a sales position that made me cringe. The ad has 34 bullet points describing everything from the company culture to job responsibilities to candidate qualifications. Too much, too long, to detailed. I read it and thought how will they be able to\u2026","rel":"","context":"In "Hiring"","block_context":{"text":"Hiring","link":"https:\/\/selectmetrix.com\/blogs\/category\/hiring\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/selectmetrix.com\/blogs\/wp-json\/wp\/v2\/posts\/546","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/selectmetrix.com\/blogs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/selectmetrix.com\/blogs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/selectmetrix.com\/blogs\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/selectmetrix.com\/blogs\/wp-json\/wp\/v2\/comments?post=546"}],"version-history":[{"count":0,"href":"https:\/\/selectmetrix.com\/blogs\/wp-json\/wp\/v2\/posts\/546\/revisions"}],"wp:attachment":[{"href":"https:\/\/selectmetrix.com\/blogs\/wp-json\/wp\/v2\/media?parent=546"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/selectmetrix.com\/blogs\/wp-json\/wp\/v2\/categories?post=546"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/selectmetrix.com\/blogs\/wp-json\/wp\/v2\/tags?post=546"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}