4 Social Age Selling Skills

I don’t consider myself old, but I am starting to waver on that belief after reading this Selling Power article.  I started selling back in the days before cell phones and Internet, when the fax machine was viewed as such a timesaver.  Frightening by today’s standards. The article identifies 4 selling skills you need in today’s socially-connected world.  Here are the first 3: Social Listening Social Researching Social Networking Those 3 are critical and hopefully most salespeople are aware of these needed skills.  However, the 4th point is most interesting: 4. Social Engaging This is the newest skill for sellers.  Consequently, it holds the biggest competitive advantage for sellers who… Read More

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Pandora’s Box Known As Facebook

There has been much discussion about the use of social networking for candidate background checks.  I have always been in favor of allowing companies to search through anything posted online – it is in the public domain. However, this German law does provide a bit more detail: For example, employers will still be allowed to run a search on the Web on their applicants, de Maiziere said. Anything out in public is fair game, as are postings on networks specifically created for business contacts, such as LinkedIn. In contrast, it will be illegal to become a Facebook friend with an applicant in order to check out private details, he said,… Read More

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