Swamped By Applicants

I am hearing more discussions about incredibly large responses to sales job postings in this present economy.  Some of the companies I talk to are overwhelmed by the sheer numbers of resumes they receive.  I went back to look at an old article we wrote back in 2005 when the economy was in a much stronger position.  In today’s economy, the points are even more applicable: If your ideal sale starts at the VP level, state in your ad that a needed skill is the ability to communicate at the VP level.  If your sale involves many competitors, state in your ad that the successful candidate is able to close… Read More

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Be Conservative On The Compensation

I read this line in a sales employment ad this past weekend: Actual Year 1 average earnings  – $100,000  – $200,000 ++ REALISTIC A $100K spread?  You know, this type of line is an immediate red flag for a jobseeker.  It may be true, but most salespeople will be skeptical.  They will put a multiplier of <1.0 on the number. The sad part of this ad is that it was posted by a sales recruiting company.  The best bet in these ads is to be somewhat conservative on the compensation and keep a tight range on the potential.

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A Line For Every Sales Ad

A bullet point from a Business Development Sales Position ad: Demonstrated ability to persevere and remain positively motivated when faced with negative response or rebuff from the customer What they are describing is the ability to handle rejection.  I think there is no more important differentiation between average salespeople and sales superstars.  That quoted line could, or maybe should, be in every sales ad.

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