Social Networking Series

I received a PR email notifying me of a 3-part series starting tonight on Nightly Business Report. Here are the details: “Social Networking” Tuesday, January 26, 2010 Wednesday, January 27, 2010 Thursday, January 28, 2010 Similar to the introduction of TV in the 1950’s, social networking sites like Facebook, MySpace, and Twitter are rapidly becoming a core component of many Americans’ daily lives.  But where businesses could easily impact the American consumer through TV advertisements, the road map for marketing through social networking is a bit more complex. The rules are certainly different, but as NBR’s Scott Gurvey finds out: the rewards may be even greater. Tuesday 1/26: Pt. 1… Read More

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LinkedIn Registrations Booming

Seems like LinkedIn is benefiting from the recent financial industries crisis.  According to a post at Cheezhead they have had significant increases in registrations and in recommendations: The site has reported a 17 percent increase in registrations in the last two weeks. They are now claiming to reach 28 million users, up one million from last quarter. Reports show that memberships from people representing the financial sector have also doubled after thousands of people have been laid off or threatened with termination as closures and mergers usurp industry leaders and rattle the core of the sector. The site also claims to have seen a 14 percent increase in recommendations, most… Read More

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LinkedIn to Gates

Bill Gates is on LinkedIn…are you?  I’m behind the curve on the social networking side, but I do find LinkedIn to be a fascinating tool.  We are just starting to expand our sourcing activities into the LinkedIn space and it is already paying dividends. We are starting to receive 2nd and 3rd degree of separation contacts from job seekers, business owners and old classmates.  It it almost like drawing a “Chance” card in monopoly – you’re not quite sure who is contacting you, but it always draws your attention.

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LinkedIn To BusinessWeek

I’m still a LinkedIn neophyte, but I like the development they are pursuing.  From Online Media Daily comes this story – LinkedIn Opens ‘Back End’ To BusinessWeek, Other Web Publishers: LINKEDIN, A SOCIAL NETWORK TARGETING business professionals, is living up to its name. It’s opening its “back end” to Web publishers that want to bring the network’s functions to their sites. The first publisher to get the LinkedIn invitation, BusinessWeek, wants to use its networking function to make BW’s Web site a place where business types can connect and maybe even make deals–in other words, a place to do business, rather than just read about it. In one feature, LinkedIn… Read More

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MySpace LinkedIn

Well here is an interesting rumor from TechCrunch: An unconfirmed rumour has reached me via a reliable source that LinkedIn is in talks with media giant News Corporation over a possible buyout in January 2008. The reason I am running with this, is that the source is very well-placed. Furthermore, the rumour has the fundamental ring of truth about it. We’ll have to keep an eye on this interesting development.

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LinkedIn On Top…For Now

Online Media Daily has a news brief regarding the fastest growing social networking sites.  AMONG TOP SOCIAL NETWORKS, LINKED-IN was the fastest-growing over the last year, according to October ratings released Wednesday by Nielsen Online. The site geared toward professional users drew 4.9 million visitors last month, up from 1.7 million a year ago. Other fast-growing social networks included kiddie site Club Penguin, up 157% to 3.8 million users, and Facebook, more than doubling its audience to 19.5 million in the last year. MySpace remained the top social network with 58.8 million users, up 19% from 2006. LinkedIn was the fastest growing, but it seems like Facebook is the site… Read More

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