I received a PR email notifying me of a 3-part series starting tonight on Nightly Business Report. Here are the details:<\/p>\n
“Social Networking\u201d<\/strong><\/p>\n
Tuesday, January 26, 2010<\/strong><\/p>\n
Wednesday, January 27, 2010<\/strong><\/p>\n
Thursday, January 28, 2010<\/strong><\/p>\n
Similar to the introduction of TV in the 1950\u2019s, social networking sites like Facebook, MySpace, and Twitter are rapidly becoming a core component of many Americans\u2019 daily lives.\u00a0 But where businesses could easily impact the American consumer through TV advertisements, the road map for marketing through social networking is a bit more complex. The rules are certainly different, but as NBR\u2019s Scott Gurvey finds out: the rewards may be even greater.<\/p>\n
Tuesday 1\/26: Pt. 1<\/strong> \u2013 In part 1, NBR reveals some of the basic ground rules for companies participating in the world of social networking.<\/p>\n
Wednesday 1\/27: Pt. 2<\/strong> \u2013 Businesses large and small use social networking in different ways.\u00a0 In part 2, NBR digs deeper into the unwritten rules of social networking by examining recent campaigns from Pepsi and Fetch Pet Care.<\/p>\n
Thursday 1\/28: Pt. 3<\/strong> \u2013 In part 3, NBR examines the multiplier effect of social networking along with some helpful advice on dealing with consumer complaints.<\/p><\/blockquote>\n
I have the DVR set and may I suggest you do the same?\u00a0 Perhaps this short series will change my perspective on Twitter<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"
I received a PR email notifying me of a 3-part series starting tonight on Nightly Business Report. Here are the details: “Social Networking\u201d Tuesday, January 26, 2010 Wednesday, January 27, 2010 Thursday, January 28, 2010 Similar to the introduction of TV in the 1950\u2019s, social networking sites like Facebook, MySpace, and Twitter are rapidly becoming a core component of many Americans\u2019 daily lives.\u00a0 But where businesses could easily impact the American consumer through TV advertisements, the road map for marketing through social networking is a bit more complex. The rules are certainly different, but as NBR\u2019s Scott Gurvey finds out: the rewards may be even greater. Tuesday 1\/26: Pt. 1… Read More<\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"bgseo_title":"","bgseo_description":"","bgseo_robots_index":"","bgseo_robots_follow":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false},"version":2}},"categories":[14,5],"tags":[1503,52,1504,51,180,1506,1505,53,1497],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p5Oho-Ac","jetpack-related-posts":[],"_links":{"self":[{"href":"http:\/\/selectmetrix.com\/blogs\/wp-json\/wp\/v2\/posts\/2244"}],"collection":[{"href":"http:\/\/selectmetrix.com\/blogs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/selectmetrix.com\/blogs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/selectmetrix.com\/blogs\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"http:\/\/selectmetrix.com\/blogs\/wp-json\/wp\/v2\/comments?post=2244"}],"version-history":[{"count":1,"href":"http:\/\/selectmetrix.com\/blogs\/wp-json\/wp\/v2\/posts\/2244\/revisions"}],"predecessor-version":[{"id":2245,"href":"http:\/\/selectmetrix.com\/blogs\/wp-json\/wp\/v2\/posts\/2244\/revisions\/2245"}],"wp:attachment":[{"href":"http:\/\/selectmetrix.com\/blogs\/wp-json\/wp\/v2\/media?parent=2244"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/selectmetrix.com\/blogs\/wp-json\/wp\/v2\/categories?post=2244"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/selectmetrix.com\/blogs\/wp-json\/wp\/v2\/tags?post=2244"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}