Here is an ad item I have not seen before:<\/p>\n
**** is A Forecast Positing for Minneapolis, MN area ***<\/p><\/blockquote>\n
Do you get the feeling that line was an internal communication?\u00a0 With a spelling error?\u00a0 Whatever the reason, it single-handedly derails the ad\u2026and wastes the money spent on it.\u00a0 Any sales candidate who sees \u201cforecast\u201d for the position instantly knows that it is unqualified.\u00a0 My guess is that the funding for the position is not approved yet.<\/p>\n
The fact that I can make that assumption neutralizes the ad.<\/p>\n","protected":false},"excerpt":{"rendered":"
Here is an ad item I have not seen before: **** is A Forecast Positing for Minneapolis, MN area *** Do you get the feeling that line was an internal communication?\u00a0 With a spelling error?\u00a0 Whatever the reason, it single-handedly derails the ad\u2026and wastes the money spent on it.\u00a0 Any sales candidate who sees \u201cforecast\u201d for the position instantly knows that it is unqualified.\u00a0 My guess is that the funding for the position is not approved yet. The fact that I can make that assumption neutralizes the ad.<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"bgseo_title":"","bgseo_description":"","bgseo_robots_index":"","bgseo_robots_follow":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[26,16],"tags":[530,472,1459,533],"class_list":["post-2194","post","type-post","status-publish","format-standard","hentry","category-employment-ads","category-hiring-salespeople","tag-employment-ad","tag-sales-ad","tag-sales-person-ad","tag-writing-an-ad"],"jetpack_publicize_connections":[],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p5Oho-zo","jetpack-related-posts":[{"id":2094,"url":"http:\/\/selectmetrix.com\/blogs\/2009\/08\/overwritten-ads\/","url_meta":{"origin":2194,"position":0},"title":"Overwritten Ads","author":"Derrick Moe","date":"August 13, 2009","format":false,"excerpt":"I keep an eye on the sales employment ads looking for trends, positions, companies and prospects.\u00a0 I admit it.\u00a0 One of the aspects that catches my attention is the sheer length of some of these ads.\u00a0 It seems apparent that some companies simple publish their internal, HR-drive job descriptions as\u2026","rel":"","context":"In "Employment Ads"","block_context":{"text":"Employment Ads","link":"http:\/\/selectmetrix.com\/blogs\/category\/hiring\/employment-ads\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":2617,"url":"http:\/\/selectmetrix.com\/blogs\/2015\/08\/more-bad-ad-writing\/","url_meta":{"origin":2194,"position":1},"title":"More Bad Ad Writing","author":"Derrick Moe","date":"August 12, 2015","format":false,"excerpt":"Just saw this title to a sales position ad (emphasis mine): Regional Sales Manager Job \u201cJob\u201d\u2026seriously?\u00a0 Don\u2019t do this in your ads.\u00a0 Salespeople, especially young salespeople, are looking for opportunities, careers, even a path.\u00a0 If you promote the position as a job, you will instantly limit the perspective, or upside,\u2026","rel":"","context":"In "Communication"","block_context":{"text":"Communication","link":"http:\/\/selectmetrix.com\/blogs\/category\/communication\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":141,"url":"http:\/\/selectmetrix.com\/blogs\/2006\/06\/how-not-to-write-a-sales-ad\/","url_meta":{"origin":2194,"position":2},"title":"How Not to Write a Sales Ad","author":"Derrick Moe","date":"June 28, 2006","format":false,"excerpt":"I just read an ad for a sales-related position - it is in the sales category but it is so vaguely written that I cannot decipher what the position entails. The ad discusses what the person will be responsible for managing and some of what they will be doing. It\u2026","rel":"","context":"In "Hiring"","block_context":{"text":"Hiring","link":"http:\/\/selectmetrix.com\/blogs\/category\/hiring\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":924,"url":"http:\/\/selectmetrix.com\/blogs\/2007\/05\/new-position-sales-demonstrator\/","url_meta":{"origin":2194,"position":3},"title":"New Position – Sales Demonstrator","author":"Derrick Moe","date":"May 16, 2007","format":false,"excerpt":"I just read an ad for a position I have never seen advertised before - \"Sales Demonstrator.\"\u00a0 I was quite skeptical before reading the ad - successful selling pivots on the salesperson's ability to qualify.\u00a0 There is no more important sales skill set than qualifying.\u00a0 Demonstrating to an unqualified prospect\u2026","rel":"","context":"In "Employment Ads"","block_context":{"text":"Employment Ads","link":"http:\/\/selectmetrix.com\/blogs\/category\/hiring\/employment-ads\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1540,"url":"http:\/\/selectmetrix.com\/blogs\/2008\/04\/a-line-for-every-sales-ad\/","url_meta":{"origin":2194,"position":4},"title":"A Line For Every Sales Ad","author":"Derrick Moe","date":"April 29, 2008","format":false,"excerpt":"A bullet point from a Business Development Sales Position ad: Demonstrated ability to persevere and remain positively motivated when faced with negative response or rebuff from the customer What they are describing is the ability to handle rejection.\u00a0 I think there is no more important differentiation between average salespeople and\u2026","rel":"","context":"In "Employment Ads"","block_context":{"text":"Employment Ads","link":"http:\/\/selectmetrix.com\/blogs\/category\/hiring\/employment-ads\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":2549,"url":"http:\/\/selectmetrix.com\/blogs\/2013\/09\/approaching-via-the-ad\/","url_meta":{"origin":2194,"position":5},"title":"Approaching Via The Ad","author":"Derrick Moe","date":"September 19, 2013","format":false,"excerpt":"I recently read this line in an approach email\/ad for a sales position: Do you have open availability that includes holidays, days, nights and weekends? 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