{"id":172,"date":"2006-07-17T09:14:35","date_gmt":"2006-07-17T14:14:35","guid":{"rendered":"http:\/\/selectmetrix.com\/blogs\/?p=172"},"modified":"2006-07-17T09:14:19","modified_gmt":"2006-07-17T14:14:19","slug":"staging-value-propositions","status":"publish","type":"post","link":"http:\/\/selectmetrix.com\/blogs\/2006\/07\/staging-value-propositions\/","title":{"rendered":"&#8220;Staging&#8221; Value Propositions"},"content":{"rendered":"<p>This might be a stretch (maybe not for a Monday morning), but <a href=\"http:\/\/www.twincities.com\/mld\/twincities\/business\/15042237.htm?source=rss&#038;channel=twincities_business\" target=\"_blank\">Staging a Sale<\/a> is an article about companies that &#8220;stage&#8221; homes that are for sale. For some reason, I am intrigued by this whole premise. My wife watches a show on HGTV or A&#038;E that is list large guy who stages a home for sale. I get drawn in to the show everytime she watches it. From what they reveal in the episode, the staging appears to make a tremendous difference (my wife informs me of this fact).<\/p>\n<p>So I am drawn in to this article and I read this line:<\/p>\n<blockquote><p>A key part of their sales pitch: They say the average days on market of homes they&#8217;ve staged is 35 days, compared with the Twin Cities average of more than 60. <\/p><\/blockquote>\n<p>That is a robust value proposition.<\/p>\n<p>And then comes the hook:<\/p>\n<blockquote><p>&#8220;When you&#8217;re a stager you&#8217;re a solution,&#8221; she said. &#8220;When you&#8217;re a Realtor you&#8217;re just a salesman.&#8221;<\/p><\/blockquote>\n<p>The stager certainly falls into the solution selling category if for nothing else, they provide a unique proposition every time. My experience is that most realtors want to take photos, measure rooms and upload everything to MLS. Hard <em>not<\/em> to be commoditized in that world. Stagers, however, work with your home&#8217;s colors, arrange your furniture, supply specific filler pieces, etc.<\/p>\n<p>The real estate market is slowing down and I think it is safe to say the stager&#8217;s value proposition will become even stronger as supply increases (homes on the market) and demand decreases (active buyers).<\/p>\n","protected":false},"excerpt":{"rendered":"<p>This might be a stretch (maybe not for a Monday morning), but Staging a Sale is an article about companies that &#8220;stage&#8221; homes that are for sale. For some reason, I am intrigued by this whole premise. My wife watches a show on HGTV or A&#038;E that is list large guy who stages a home for sale. I get drawn in to the show everytime she watches it. From what they reveal in the episode, the staging appears to make a tremendous difference (my wife informs me of this fact). So I am drawn in to this article and I read this line: A key part of their sales pitch:&hellip; <a class=\"read-more\" href=\"http:\/\/selectmetrix.com\/blogs\/2006\/07\/staging-value-propositions\/\">Read More<\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"bgseo_title":"","bgseo_description":"","bgseo_robots_index":"","bgseo_robots_follow":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[9],"tags":[],"class_list":["post-172","post","type-post","status-publish","format-standard","hentry","category-sales-techniques"],"jetpack_publicize_connections":[],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p5Oho-2M","jetpack-related-posts":[{"id":1405,"url":"http:\/\/selectmetrix.com\/blogs\/2008\/02\/defining-the-sale\/","url_meta":{"origin":172,"position":0},"title":"Defining The Sale","author":"Derrick Moe","date":"February 5, 2008","format":false,"excerpt":"Salesopedia.com offers an excellent article titled Top Salespeople Win at the Numbers Game.\u00a0 The article is a bit of a promo for a specific selling system, but the author provides a list of questions that all sales managers should retain. In the last 6 months: 1. What is the average\u2026","rel":"","context":"In &quot;Sales Management&quot;","block_context":{"text":"Sales Management","link":"http:\/\/selectmetrix.com\/blogs\/category\/sales-management\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":679,"url":"http:\/\/selectmetrix.com\/blogs\/2007\/02\/the-cost-of-discounts\/","url_meta":{"origin":172,"position":1},"title":"The Cost Of Discounts","author":"Derrick Moe","date":"February 20, 2007","format":false,"excerpt":"This topic - discounts - is one that was beaten into my head as a young sales rep. Selling Power offers the article How Much Is that Discount Really Costing You? that cuts straight to the core of discounting. Discounting is a real problem among salespeople and especially one type\u2026","rel":"","context":"In &quot;Sales Techniques&quot;","block_context":{"text":"Sales Techniques","link":"http:\/\/selectmetrix.com\/blogs\/category\/sales-techniques\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":218,"url":"http:\/\/selectmetrix.com\/blogs\/2006\/08\/the-end-of-trade-shows\/","url_meta":{"origin":172,"position":2},"title":"The End of Trade Shows","author":"Derrick Moe","date":"August 8, 2006","format":false,"excerpt":"As someone who has attended many trade shows in my career, I was most intrigued by this short note in a recent Sales & Marketing Management email (sorry, no link): How bad are trade shows? A new survey by transportation-services provider BostonCoach reveals 70 percent of attendees harbor some negative\u2026","rel":"","context":"In &quot;General&quot;","block_context":{"text":"General","link":"http:\/\/selectmetrix.com\/blogs\/category\/general\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1953,"url":"http:\/\/selectmetrix.com\/blogs\/2009\/03\/the-downward-spiral-to-commoditization\/","url_meta":{"origin":172,"position":3},"title":"The Downward Spiral To Commoditization","author":"Derrick Moe","date":"March 16, 2009","format":false,"excerpt":"We\u2019re fans of Jeff Thull here at The Hire Sense and his latest article on the Salesopedia.com only supports our belief.\u00a0 Anyone who has been in sales longer than a day has seen a sea change in the customer relationship over the past couple of years.\u00a0 Rapid commoditization is a\u2026","rel":"","context":"In &quot;Sales Techniques&quot;","block_context":{"text":"Sales Techniques","link":"http:\/\/selectmetrix.com\/blogs\/category\/sales-techniques\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1521,"url":"http:\/\/selectmetrix.com\/blogs\/2008\/04\/what-qualifications-determine-sales-success\/","url_meta":{"origin":172,"position":4},"title":"What Qualifications Determine Sales Success?","author":"Derrick Moe","date":"April 17, 2008","format":false,"excerpt":"Here's what we often see from hiring managers or recruiters that focus on a wide variety of positions.\u00a0 They tend to look for qualifications in their sourcing activities.\u00a0 Obviously, this approach is warranted and required when sourcing for positions like accountants, medical personnel, IT, engineers\u00a0and so forth. But what about\u2026","rel":"","context":"In &quot;Hiring Salespeople&quot;","block_context":{"text":"Hiring Salespeople","link":"http:\/\/selectmetrix.com\/blogs\/category\/hiring\/hiring-salespeople\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":2432,"url":"http:\/\/selectmetrix.com\/blogs\/2010\/10\/skills-pay-the-bills\/","url_meta":{"origin":172,"position":5},"title":"Skills Pay The Bills","author":"Derrick Moe","date":"October 4, 2010","format":false,"excerpt":"I am slowly coming to the realization that many (most?) sales hiring managers are drawn to hiring experience like a moth is drawn to light.\u00a0 I am seeing it play out again at one of our assessment customers.\u00a0 The allure is to hire a salesperson with industry experience before properly\u2026","rel":"","context":"In &quot;Hiring&quot;","block_context":{"text":"Hiring","link":"http:\/\/selectmetrix.com\/blogs\/category\/hiring\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"jetpack_featured_media_url":"","_links":{"self":[{"href":"http:\/\/selectmetrix.com\/blogs\/wp-json\/wp\/v2\/posts\/172","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/selectmetrix.com\/blogs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/selectmetrix.com\/blogs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/selectmetrix.com\/blogs\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"http:\/\/selectmetrix.com\/blogs\/wp-json\/wp\/v2\/comments?post=172"}],"version-history":[{"count":0,"href":"http:\/\/selectmetrix.com\/blogs\/wp-json\/wp\/v2\/posts\/172\/revisions"}],"wp:attachment":[{"href":"http:\/\/selectmetrix.com\/blogs\/wp-json\/wp\/v2\/media?parent=172"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/selectmetrix.com\/blogs\/wp-json\/wp\/v2\/categories?post=172"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/selectmetrix.com\/blogs\/wp-json\/wp\/v2\/tags?post=172"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}<!-- WP Super Cache is installed but broken. 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