{"id":1511,"date":"2008-04-10T13:30:56","date_gmt":"2008-04-10T18:30:56","guid":{"rendered":"http:\/\/selectmetrix.com\/blogs\/2008\/04\/avoidable-sales-ads\/"},"modified":"2008-04-10T13:25:32","modified_gmt":"2008-04-10T18:25:32","slug":"avoidable-sales-ads","status":"publish","type":"post","link":"http:\/\/selectmetrix.com\/blogs\/2008\/04\/avoidable-sales-ads\/","title":{"rendered":"Avoidable Sales Ads"},"content":{"rendered":"<p>Hiring strong salespeople is just about the most difficult hire any company can attempt to make.\u00a0 One of the reasons it is difficult is due to the types of ads that companies use when sourcing.<\/p>\n<p>Here is a prime example:<\/p>\n<blockquote><p>Detailed Description<\/p>\n<p>Prospect region to identify new Referral vendors<\/p>\n<p>Provide regional support for National Referral relationships<\/p>\n<p>Re-engage Referral Endorsers not assigned to current reps<\/p>\n<p>Introduce (Company) to Referral vendors<\/p>\n<p>Manage paperwork for registering Referral vendors<\/p>\n<p>Educate Referral vendors on (Company) products and services<\/p>\n<p>Manage leads received through Referral vendors<\/p>\n<p>Develop (Company) solutions for referred leads<\/p>\n<p>Complete profit assistants and proposals for referred prospects<\/p>\n<p>Submit orders and process paperwork for provisioning<\/p><\/blockquote>\n<p>This description is for a business development position.\u00a0 If you are looking for a hunter and find the words &#8220;manage paperwork&#8221; in your ad, you are in trouble.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Hiring strong salespeople is just about the most difficult hire any company can attempt to make.\u00a0 One of the reasons it is difficult is due to the types of ads that companies use when sourcing. Here is a prime example: Detailed Description Prospect region to identify new Referral vendors Provide regional support for National Referral relationships Re-engage Referral Endorsers not assigned to current reps Introduce (Company) to Referral vendors Manage paperwork for registering Referral vendors Educate Referral vendors on (Company) products and services Manage leads received through Referral vendors Develop (Company) solutions for referred leads Complete profit assistants and proposals for referred prospects Submit orders and process paperwork for provisioning&hellip; <a class=\"read-more\" href=\"http:\/\/selectmetrix.com\/blogs\/2008\/04\/avoidable-sales-ads\/\">Read More<\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"bgseo_title":"","bgseo_description":"","bgseo_robots_index":"","bgseo_robots_follow":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[26],"tags":[532,530,531,472,533],"class_list":["post-1511","post","type-post","status-publish","format-standard","hentry","category-employment-ads","tag-business-development-ad","tag-employment-ad","tag-hunter-ad","tag-sales-ad","tag-writing-an-ad"],"jetpack_publicize_connections":[],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p5Oho-on","jetpack-related-posts":[{"id":737,"url":"http:\/\/selectmetrix.com\/blogs\/2007\/03\/anecdote-what-not-to-do-when-prospecting\/","url_meta":{"origin":1511,"position":0},"title":"Anecdote &#8211; What Not To Do When Prospecting","author":"Lee Fratzke","date":"March 9, 2007","format":false,"excerpt":"We are presently running multiple processes and I received an email in response to one of our ads. The respondent listed the job title in the subject line and this in the body: Good morning: If I could show you the following: How to generate more leads How to increase\u2026","rel":"","context":"In &quot;Anecdotes&quot;","block_context":{"text":"Anecdotes","link":"http:\/\/selectmetrix.com\/blogs\/category\/hiring\/anecdotes\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1720,"url":"http:\/\/selectmetrix.com\/blogs\/2008\/08\/liability-waivers-and-references\/","url_meta":{"origin":1511,"position":1},"title":"Liability Waivers And References","author":"Derrick Moe","date":"August 27, 2008","format":false,"excerpt":"I have been used as a reference and I have called to talk to references - at times it can be awkward.\u00a0 I am extremely careful with what I say when I am the reference as I sense legal danger everywhere.\u00a0 When I am calling a reference, I truly enjoy\u2026","rel":"","context":"In &quot;Hiring&quot;","block_context":{"text":"Hiring","link":"http:\/\/selectmetrix.com\/blogs\/category\/hiring\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1562,"url":"http:\/\/selectmetrix.com\/blogs\/2008\/05\/selling-to-the-c-level\/","url_meta":{"origin":1511,"position":2},"title":"Selling To The C Level","author":"Derrick Moe","date":"May 12, 2008","format":false,"excerpt":"We here that phrase often - must have experience selling to the (insert executive\/C level\/CEO here).\u00a0 But how many positions actually sell to this level?\u00a0 What do CEO's actually purchase for their company? Financial planners sell to the C level.\u00a0 High-end insurance salespeople sell to the C level.\u00a0 However, most\u2026","rel":"","context":"In &quot;Sales Techniques&quot;","block_context":{"text":"Sales Techniques","link":"http:\/\/selectmetrix.com\/blogs\/category\/sales-techniques\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1300,"url":"http:\/\/selectmetrix.com\/blogs\/2007\/11\/7-tips-for-recruiting-gen-y\/","url_meta":{"origin":1511,"position":3},"title":"7 Tips For Recruiting Gen Y","author":"Derrick Moe","date":"November 20, 2007","format":false,"excerpt":"From Recruiting.com: 7 Tips for Recruiting Gen-Y Offer generous referral bonuses. Consider different geographies. Keep \u2018em moving. Tlk 2 them. Get flexible. Community service. Think beyond the short term. Shelley Solheim, CMP Channel","rel":"","context":"In &quot;Generations&quot;","block_context":{"text":"Generations","link":"http:\/\/selectmetrix.com\/blogs\/category\/generations\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1468,"url":"http:\/\/selectmetrix.com\/blogs\/2008\/03\/prime-your-customer-references\/","url_meta":{"origin":1511,"position":4},"title":"Prime Your Customer References","author":"Derrick Moe","date":"March 13, 2008","format":false,"excerpt":"Lee Salz offers an article on ManageSmarter.com about reference checks performed by prospects at the final stage of a sale.\u00a0 We go back and forth on this topic often at Select Metrix.\u00a0 Many times prospects want references, but often they do not follow up on them. However, when they do\u2026","rel":"","context":"In &quot;Sales Techniques&quot;","block_context":{"text":"Sales Techniques","link":"http:\/\/selectmetrix.com\/blogs\/category\/sales-techniques\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1319,"url":"http:\/\/selectmetrix.com\/blogs\/2007\/12\/a-future-shift-in-sourcing-candidates\/","url_meta":{"origin":1511,"position":5},"title":"A Future Shift In Sourcing Candidates","author":"Derrick Moe","date":"December 4, 2007","format":false,"excerpt":"Well, the future is now when it comes to this topic.\u00a0 The social network sites are going to have a dramatic impact on finding strong sales candidates.\u00a0 First, this may be slightly off topic, but MarketingProfs.com offers up this article - Facebook: Changing Advertising Forever: At the November 5 launch\u2026","rel":"","context":"In &quot;Sourcing&quot;","block_context":{"text":"Sourcing","link":"http:\/\/selectmetrix.com\/blogs\/category\/hiring\/sourcing\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"jetpack_featured_media_url":"","_links":{"self":[{"href":"http:\/\/selectmetrix.com\/blogs\/wp-json\/wp\/v2\/posts\/1511","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/selectmetrix.com\/blogs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/selectmetrix.com\/blogs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/selectmetrix.com\/blogs\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"http:\/\/selectmetrix.com\/blogs\/wp-json\/wp\/v2\/comments?post=1511"}],"version-history":[{"count":0,"href":"http:\/\/selectmetrix.com\/blogs\/wp-json\/wp\/v2\/posts\/1511\/revisions"}],"wp:attachment":[{"href":"http:\/\/selectmetrix.com\/blogs\/wp-json\/wp\/v2\/media?parent=1511"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/selectmetrix.com\/blogs\/wp-json\/wp\/v2\/categories?post=1511"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/selectmetrix.com\/blogs\/wp-json\/wp\/v2\/tags?post=1511"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}<!-- WP Super Cache is installed but broken. 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