Looking at statistics from hotels and resorts worldwide, about “43 percent of business travelers were recorded to have been women”. Moreover, according to American Airlines’ director of women’s sales and marketing, women are responsible for 70 percent of travel decisions<\/strong>.<\/p>\n…<\/p>\n
Interestingly, two key characteristics distinguish women travelers from men. First, according to Marybeth Bond, a consultant who has advised hotels on marketing to women, “Women will take more time for themselves than men if they are traveling for business. Men will rush home, but women will stay an extra day.” The second is that women appreciate the details, cleanliness in everything from the bed linen to the bath-showers. Hilton Garden and Hampton Inns, in particular, have recently enjoyed greater success by catering to women business travelers.<\/p><\/blockquote>\n
That information is from the Herman Group’s Trend Alert email (subscription required). I had no idea about this entire trend. I can say I do rush home when traveling for business and I have stayed in some hotels that can only be categorized as dumps. But I still stayed there.<\/p>\n","protected":false},"excerpt":{"rendered":"
I may be alone here, but I found this information remarkable: Looking at statistics from hotels and resorts worldwide, about “43 percent of business travelers were recorded to have been women”. Moreover, according to American Airlines’ director of women’s sales and marketing, women are responsible for 70 percent of travel decisions. … Interestingly, two key characteristics distinguish women travelers from men. First, according to Marybeth Bond, a consultant who has advised hotels on marketing to women, “Women will take more time for themselves than men if they are traveling for business. Men will rush home, but women will stay an extra day.” The second is that women appreciate the details,… Read More<\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"bgseo_title":"","bgseo_description":"","bgseo_robots_index":"","bgseo_robots_follow":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[5],"tags":[],"class_list":["post-1218","post","type-post","status-publish","format-standard","hentry","category-trends"],"jetpack_publicize_connections":[],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p5Oho-jE","jetpack-related-posts":[{"id":439,"url":"http:\/\/selectmetrix.com\/blogs\/2006\/11\/work-life-perception\/","url_meta":{"origin":1218,"position":0},"title":"Work-Life Perception","author":"Derrick Moe","date":"November 14, 2006","format":false,"excerpt":"Sales & Marketing Management has an quick-hitter of a story titled Motivational Forces in the Workplace. I thought we could keep the motivational\/rewards riff going from this morning's post, but this article is a quick rehash of a Monster.com study. The article is rather unremarkable except for this bullet point:\u2026","rel":"","context":"In "Hiring"","block_context":{"text":"Hiring","link":"http:\/\/selectmetrix.com\/blogs\/category\/hiring\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":247,"url":"http:\/\/selectmetrix.com\/blogs\/2006\/08\/selling-to-women\/","url_meta":{"origin":1218,"position":1},"title":"Selling to Women","author":"Lee Fratzke","date":"August 22, 2006","format":false,"excerpt":"I'm catching up on some reading and came across Selling Power's recent Sales Management Newsletter which had this article, If You Sell to Women, You Better Clear the Clutter. Some interesting information about selling to women. According to a cruise ship survey women could recall details as small as the\u2026","rel":"","context":"In "Interview"","block_context":{"text":"Interview","link":"http:\/\/selectmetrix.com\/blogs\/category\/hiring\/interview\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":785,"url":"http:\/\/selectmetrix.com\/blogs\/2007\/03\/what-gen-y-wants\/","url_meta":{"origin":1218,"position":2},"title":"What Gen Y Wants","author":"Lee Fratzke","date":"March 29, 2007","format":false,"excerpt":"SHRM's recent newsletter (membership required) contains an article discussing what Gen Y'ers are looking for in their lives. In a recent survey conducted by Pew Research Center here is a wish list of what the Gen Y'ers want. Life goals are geared strongly toward getting rich (81 percent) and famous\u2026","rel":"","context":"In "Trends"","block_context":{"text":"Trends","link":"http:\/\/selectmetrix.com\/blogs\/category\/hiring\/trends\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":412,"url":"http:\/\/selectmetrix.com\/blogs\/2006\/11\/the-cure-for-ceo-turnover\/","url_meta":{"origin":1218,"position":3},"title":"The Cure for CEO Turnover","author":"Derrick Moe","date":"November 1, 2006","format":false,"excerpt":"Honestly, I just came across this article - Women CEOs Experience Longer Tenures, Faster Growth - as a follow up to my previous post. This study is from a limited sample of Massachusetts-based companies with an average size of $54M\/year revenue and 120 employees. Not huge, but sizeable companies nonetheless.\u2026","rel":"","context":"In "Trends"","block_context":{"text":"Trends","link":"http:\/\/selectmetrix.com\/blogs\/category\/hiring\/trends\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":714,"url":"http:\/\/selectmetrix.com\/blogs\/2007\/03\/coffee-and-blizzards\/","url_meta":{"origin":1218,"position":4},"title":"Coffee and Blizzards","author":"Derrick Moe","date":"March 2, 2007","format":false,"excerpt":"As a proud coffee addict, I am please to see this Managesmarter.com article titled Coffee, Please.\u00a0 For the past 2 days, we've been dealing with blizzard conditions, thunder snow (seriously - there is such a thing), well over a foot of snow and closed interstate highways.\u00a0 Yet it is all\u2026","rel":"","context":"In "General"","block_context":{"text":"General","link":"http:\/\/selectmetrix.com\/blogs\/category\/general\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/selectmetrix.com\/blogs\/wp-content\/uploads\/2007\/03\/windowslivewritercoffee-5f7ecoffee-in-hand-thumb6.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":709,"url":"http:\/\/selectmetrix.com\/blogs\/2007\/03\/tattoos-and-piercings-part-2\/","url_meta":{"origin":1218,"position":5},"title":"Tattoos and Piercings – Part 2","author":"Lee Fratzke","date":"March 1, 2007","format":false,"excerpt":"I posted on this subject last December, but a recent article in SHRM's newsletter touched on this subject and got my attention. Here are a few interesting stats: Dr. Anne E. Laumann, associate professor of dermatology at the Feinberg School of Medicine, and co-researcher Dr. Amy Derick, of the University\u2026","rel":"","context":"In "Hiring"","block_context":{"text":"Hiring","link":"http:\/\/selectmetrix.com\/blogs\/category\/hiring\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"jetpack_featured_media_url":"","_links":{"self":[{"href":"http:\/\/selectmetrix.com\/blogs\/wp-json\/wp\/v2\/posts\/1218","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/selectmetrix.com\/blogs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/selectmetrix.com\/blogs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/selectmetrix.com\/blogs\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"http:\/\/selectmetrix.com\/blogs\/wp-json\/wp\/v2\/comments?post=1218"}],"version-history":[{"count":0,"href":"http:\/\/selectmetrix.com\/blogs\/wp-json\/wp\/v2\/posts\/1218\/revisions"}],"wp:attachment":[{"href":"http:\/\/selectmetrix.com\/blogs\/wp-json\/wp\/v2\/media?parent=1218"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/selectmetrix.com\/blogs\/wp-json\/wp\/v2\/categories?post=1218"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/selectmetrix.com\/blogs\/wp-json\/wp\/v2\/tags?post=1218"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}