Sense of Mission reward<\/a>. The well-written ad plays strongly to that motivation-reward combination. I suspect this ad will draw in many salespeople with a complementary combination that will match the position’s motivation-reward combination.<\/p>\n","protected":false},"excerpt":{"rendered":"The Twin Cites are a hotbed for medical sales positions so we see many sales ads up here. One of these ads caught my eye this morning for this bit of clever writing: …what we do makes a statement about who we are. We are driven by scientific excellence and a commitment to make a difference in the quality of people\u20ac\u2122s lives. We believe that investment in and commitment to our employees is key to our success and the achievement of our mission. I use the word clever in the best possible sense. We have worked with medical companies in the past in evaluating their sales teams. Our work has… Read More<\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"bgseo_title":"","bgseo_description":"","bgseo_robots_index":"","bgseo_robots_follow":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[26],"tags":[],"class_list":["post-1131","post","type-post","status-publish","format-standard","hentry","category-employment-ads"],"jetpack_publicize_connections":[],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p5Oho-if","jetpack-related-posts":[{"id":2186,"url":"http:\/\/selectmetrix.com\/blogs\/2009\/12\/newspaper-meet-the-dodo\/","url_meta":{"origin":1131,"position":0},"title":"Newspaper Meet The Dodo","author":"Derrick Moe","date":"December 1, 2009","format":false,"excerpt":"This is an advice column from the Selling Power archives: E. Kinds of ads. Classified ads are found in the help wanted section of the newspaper, organized on the basis of occupation or industry and often alphabetized by the first word of the ad. Display ads have special borders with\u2026","rel":"","context":"In "Employment Ads"","block_context":{"text":"Employment Ads","link":"http:\/\/selectmetrix.com\/blogs\/category\/hiring\/employment-ads\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":2094,"url":"http:\/\/selectmetrix.com\/blogs\/2009\/08\/overwritten-ads\/","url_meta":{"origin":1131,"position":1},"title":"Overwritten Ads","author":"Derrick Moe","date":"August 13, 2009","format":false,"excerpt":"I keep an eye on the sales employment ads looking for trends, positions, companies and prospects.\u00a0 I admit it.\u00a0 One of the aspects that catches my attention is the sheer length of some of these ads.\u00a0 It seems apparent that some companies simple publish their internal, HR-drive job descriptions as\u2026","rel":"","context":"In "Employment Ads"","block_context":{"text":"Employment Ads","link":"http:\/\/selectmetrix.com\/blogs\/category\/hiring\/employment-ads\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":822,"url":"http:\/\/selectmetrix.com\/blogs\/2007\/04\/more-bad-ads\/","url_meta":{"origin":1131,"position":2},"title":"More Bad Ads","author":"Derrick Moe","date":"April 16, 2007","format":false,"excerpt":"The opening line from a sales employment ad placed by a recruiter (edited to remove industry)\u00a0: Must come from _____ Sales Related To\u00a0____ Products Manufacturing! Please, only do this if your primary goal is to recycle mediocrity from your industry.\u00a0 Remember, this is the opening line with their bolded text\u2026","rel":"","context":"In "Employment Ads"","block_context":{"text":"Employment Ads","link":"http:\/\/selectmetrix.com\/blogs\/category\/hiring\/employment-ads\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":436,"url":"http:\/\/selectmetrix.com\/blogs\/2006\/11\/when-sales-job-postings-go-bad\/","url_meta":{"origin":1131,"position":3},"title":"When Sales Job Postings Go Bad","author":"Derrick Moe","date":"November 11, 2006","format":false,"excerpt":"We keep an eye on the sales employment ads so we are informed of trends in the market. I came across an ad that was innocuous enough in its title. Then I read the opening sentence: This is a job in our Customer Service Department that can lead to an\u2026","rel":"","context":"In "Hiring"","block_context":{"text":"Hiring","link":"http:\/\/selectmetrix.com\/blogs\/category\/hiring\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1656,"url":"http:\/\/selectmetrix.com\/blogs\/2008\/07\/tightening-the-ad\/","url_meta":{"origin":1131,"position":4},"title":"Tightening The Ad","author":"Derrick Moe","date":"July 11, 2008","format":false,"excerpt":"I've been reading through many sales employment ads recently and am seeing a trend - the ads are written tighter.\u00a0 A couple of examples: -Minimum of 5 years of related public accounting and\/or corporate sales -A minimum of two years\u2019 business development experience in a pharmaceutical and\/or CRO biotechnology, or\u2026","rel":"","context":"In "Economy"","block_context":{"text":"Economy","link":"http:\/\/selectmetrix.com\/blogs\/category\/economy\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":229,"url":"http:\/\/selectmetrix.com\/blogs\/2006\/08\/job-titles-attract-workers\/","url_meta":{"origin":1131,"position":5},"title":"Job Titles Attract Workers","author":"Lee Fratzke","date":"August 12, 2006","format":false,"excerpt":"I read a recent newsletter article from Ragan's Management Resources titled \"Use job titles to attract and reward workers\" (sorry, no link available). The president of a service company ran an experiement. He offered job candidates a choice between having the title of \"sales manager\" or the title of \"salesperson\"\u2026","rel":"","context":"In "Hiring"","block_context":{"text":"Hiring","link":"http:\/\/selectmetrix.com\/blogs\/category\/hiring\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"jetpack_featured_media_url":"","_links":{"self":[{"href":"http:\/\/selectmetrix.com\/blogs\/wp-json\/wp\/v2\/posts\/1131","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/selectmetrix.com\/blogs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/selectmetrix.com\/blogs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/selectmetrix.com\/blogs\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"http:\/\/selectmetrix.com\/blogs\/wp-json\/wp\/v2\/comments?post=1131"}],"version-history":[{"count":0,"href":"http:\/\/selectmetrix.com\/blogs\/wp-json\/wp\/v2\/posts\/1131\/revisions"}],"wp:attachment":[{"href":"http:\/\/selectmetrix.com\/blogs\/wp-json\/wp\/v2\/media?parent=1131"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/selectmetrix.com\/blogs\/wp-json\/wp\/v2\/categories?post=1131"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/selectmetrix.com\/blogs\/wp-json\/wp\/v2\/tags?post=1131"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}